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Masino Group
The Masino Group is a group of companies that operates in technical trade and serves the Finnish industry and production. Many of our products are market leaders in their fields. Masino, a family business, is an expert partner for both our clients and our Finnish and international suppliers.

Mikko Pietarinen appointed CEO of Masino Group as of 1.1.2023
Mikko Pietarinen, 34, has been appointed as CEO of Masino Group starting from January 1st, 2023. Mikko represents the third generation of Masino Group's family-owned company. He has worked for Masino in a variety of roles and as of January 1st, 2020 as CEO of Masino-Konaflex Ltd. Mikko has been a member of the Board of Directors of Masino Group since 2009.
The current CEO, Jarmo Pietarinen, who has led Masino Group for almost 35 years, since 1988, will continue to act as an advisor and working closely with the Group's different development projects. Jarmo will also continue as a member of the Board of Directors of Masino Group. The change of CEO does not involve any ownership changes. All Masino Group companies will remain in the ownership of the Pietarinen family.
Masino Group's turnover is 80 M€ and the number of employees is 180. Masino’s future, just as its past, will be based on its skilled staff, high-quality products and service range, and of its good customer and partner relations.
Mikko Vaaraniemi, who has previously worked as Sales Director Hydraulics at Masino-Konaflex Ltd., will take over as CEO of Masino-Konaflex as of January 1st, 2023. The other subsidiaries of Masino Group will continue to operate unchanged, and you will be served by the familiar contact persons.
For more information, please contact
Suvi Pietarinen
Chairman of the Board of Directors
Masino Group Ltd.